WANT more Instagram likes? There's an easy trick that could help.
Social media experts have revealed the best times of day to post photos and videos to maximise your exposure – and it's different for each day of the week.
When Instagram launched back in 2010, photos and videos were shown in "reverse chronological" order – so you'd always see the latest posts.
Then in July 2016, Instagram moved to a system that ranked posts using an algorithm. This prioritised photos Instagram thought you would like.
Lots of factors affect how photos are ranked – The Sun recently revealed that Facebook activity and the amount of time you spend looking at a post make a difference.
But the main three things are your interests, your relationship to the post, and timeliness.
This is important, because more recent posts are prioritised over older posts – particularly if you log in often.
So getting posts online at the right time can make a difference to how many people see your post.
This includes posts discovered using hashtags, as well as posts that your followers will see in their feeds.
But how do you know what time to publish a post?
Instagram best time to post – how to get more likes and comments
Hopper HQ is an app that helps track how Instagram posts perform.
The company has studied data from Instagram posts and revealed the best times to post.
- It changes from day to day, so it's a good guide to pay attention to if you want to boost your likes quickly:
Monday – 1pm
- Tuesday – 5am
- Wednesday – 3pm
- Thursday – 4pm
- Friday – 5am
- Saturday – 11am
- Sunday – 10am
Of course there are some caveats to this.
For instance, if everyone starts posting their photos only at these times and there's a flood of activity, your posts may end up being drowned out.
Similarly, different audiences may respond to different times.
"For example, a university student audience have much more free time in the week to be on Instagram than an older, professional audience who will be at work with potentially limited access to social media," Hopper HQ explained.
"These are averages and will not be applicable to all accounts and audiences," the app creators added.
What's your favourite way of racking up Instagram likes? Good timing, secret hashtags, or old fashioned quality photos? Let us know in the comments!