IT'S the online retail giant that some say is helping to destroy the high street, but there's no denying Amazon is a cheap and convenient way to shop.
Its prices are already cheaper than those offered by high street stores, but savvy shoppers have now revealed to The Sun how you can pick up products for even cheaper using some clever thrifty tactics.
From making the most of Amazon's secret deals pages that offer some great bargains to using price trackers to make sure you snag products at the best prices, The Sun has put together the best tips for saving money when shopping on Amazon.
The website is booming, and in July the website delivered record quarterly profits, according to the BBC.
The website's prices are usually competitive but using tips from bloggers and money-savers who shared their tricks on The Sun's Money Saving Tips and Deals Facebook page, you could save even more money on already low-priced goods.
Here are the best tips for grabbing a bargain on Amazon that we found.
1. Secret Pages
Tom Church, founder of LatestDeals.co.uk, has revealed there's two hard-to-find pages on Amazon: one that shows you everything on sale on the website under £15, including free shipping, and another that reveals ideal gifts priced under £10.
He said: "It's perfect for Christmas shopping on a budget."
2. Outlet Sales
Not many people know it exists, but Tom Church revealed that Amazon's Outlet service will show you the biggest price drops on the website.
From baby products to home and healthcare, thousands of items are heavily discounted on the page and more products are added regularly all the time.
3. Student Trick
Francesca Mason, who runs the blog From Pennies to Pounds, says there's a student version of Amazon Prime that's cheaper - but you do have to be a student.
She said: "Students can get their own version of Amazon Prime called the Amazon Student club. It's £3.99 per month (or £39 per year) - much cheaper than regular Amazon Prime, and they also qualify for a free 6 month trial."
4. Wait Until It Drops
Francesca, of From Pennies to Pounds, recommends using Amazon price tracker CamelCamelCamel.
You can add products to it and it will alert you when the price drops.
Dropster meanwhile monitors drops in prices for Amazon products, so you can see if it is currently at its cheapest price - or highest.
Francesca also advises setting up price alerts on the service for particular items. You put in the amount you want to pay for it and get an email when it drops to that price.
If you want to take bargain hunting to the next level, Tom Church recommends signing up for Keepa, which sends you emails when a certain item, such as Nike trainers, drops in price.
5. Price Check
Never assume that just because it's on Amazon, the price is the cheapest you can get. Tom Church recommends using PriceSpy to compare product prices.
6. Bag A Deal
Amazon has Deals of the Day, known as Lightning Deals, which run for 24 hours before increasing in price again.
Many money-savers on The Sun Money's Facebook page, Money saving tips and deals, advised bargain hunters to check the deals page everyday.
7. Hold Items In Your Basket
Bargain hunter Anna Hughes wrote in the Money saving tips and deals group that she holds items in her basket to see if they decrease in price.
She explained: "I add things to my basket, and then save them for later. Then when you view your basket it comes up at the top saying how many items have changed price, and then touch or click it to view them."
8. Avoid Sponsored Reviews
Money savers on The Sun Money's Money saving tips and deals Facebook group advised to watch out for sponsored reviews on products, as they can be misleading and not actually tell you if an item is genuinely worth the price or not.
9. Prime Is Worth It
The consensus of bargain hunters in our Money saving tips and deals Facebook group was that Amazon Prime - its free delivery subscription service - is worth the £79-a-year fee.
Eleanor Rose said it "pays for itself," while Francesca Mason, of From Pennies to Pounds, says you can trial it free and then cancel it before you are charged.
10. Use Amazon Warehouse
Amazon Warehouse sells off any warehouse-damaged, refurbished or otherwise not up-to-scratch items at cheap prices, so it's worth checking the website for deals.
Tom Church also recommends using Amazon Warehouse deal tracker, The Forklift, where you can set up price alerts on items. It will then email you when someone has returned an item, and you can often buy it at half price or less.
Amazon has just released its list of top 10 Christmas toys for this year.
Meanwhile, we've revealed there's a tool you can use on Amazon and other websites that will automatically apply discount codes.
Savvy shoppers have also shared their top tips for bagging a bargain at discount chain B&M.